More About The Business

To my fellow curious souls,

Growing up in New Brunswick has been the 'very best.' Inspired by its stunning landscapes and the warmth of its people, a culture of shared stories over coffee, outdoor adventures, and photographing the vibrant coastlines and wilderness sparked my passion for adventure. This resilient community has truly shaped who I am today.

I'm a lifelong skier, hiker, and explorer. When I founded Arcadia Apparel, I aimed to create empowering outerwear that blends versatility and style. I prioritized ethical practices and sustainable materials and wanted to give back to the planet that has given me so much. 

I'm deeply grateful for the incredible mentors, friends, collaborators, and customers I've met on this journey. We've built Arcadia Apparel, a movement celebrating New Brunswick's vibrant spirit and shared commitment to adventure, community, and caring for our planet.

Gg.

Link to my tree.

- Aaron Belyea